Check out the video our firm created featuring Rob Sweirs, executive director of the New Life Center and Bob Winchester, a resident of the New Life Center in order to help “break stereotypes” society has regarding people experiencing homelessness.
Announcing spring semester clients
Join Positive Reactions next semester
Positive Reactions
Positive Reactions is a student-run public relations firm that is associated with the MSUM PRSSA Chapter. Any member of our PRSSA Chapter can work for the firm (this is where you get the field experience). Now you can receive 1-3 course credits for doing so by registering for MC 290 or MC 390. Positive Reactions works with real clients of the Fargo-Moorhead area and provides public relations services for them.
Services
- Event planning
- Market research
- Video commercials
- Fundraising
- Social media (creation, maintenance and analytics)
- Web (creation, maintenance and analytics)
- Promotional materials (posters, brochures, direct mail and flyers)
- Photography
- Design
- Media relations
- Newsletters
- Evaluation
With all these services, we can also use majors from other fields like photography, film, advertising and journalism students. Working for this firm will fill your portfolio with an excellent variety of work samples necessary to get a GOOD job after graduation.
Firm Structure
Client List
Former
- Together We Rise
- Solberg Design | Branding
- The Advocate
- Alexa’s Hope and LifeSource
- United Blood Services
- DKMS
Spring Semester
- Red River Zoo
- MSUM Mass Communications Department
- FM Sheltering Churches
- Matzoni LLC
How to Join/Become a Firm Associate
To work for the firm, you must be a PRSSA member. Membership dues are $80/year. To join, attend a Positive Reactions meeting, contact the firm director, Kelly Falk at falkke@mnstate.edu or register for 1-3 course credits through MC 290 or Mc 390 – Special Topics: Practicum. Positive Reactions is a great way to learn about public relations research, planning and tactics, meet new people, build a portfolio and give back to the community.
Meetings
Every Friday at 10:00 a.m. in Flora Frick 254. At these meetings we discuss public relations tactics, new clients, campaign and event plans for current clients and other matters regarding Positive Reactions.
Connect with us!
Sundog Tour
On October 4 our firm toured a local creative agency, Sundog, along with MSUM Ad Club in place of our weekly meeting. Sundog’s services include campaign management, marketing automation, lead management, lead management, social monitoring and measurement, corporate collaboration, portal services and marketing ROI in areas of mobile, social, mass media, website and online. Sundog is headquartered in Fargo but also has offices in Minneapolis and Denver, CO. Sundog offers school-year long, paid internships. They also currently have Web Developer and Software Engineer positions open. Check out their website here.
Protected: Sept 13 Conference Report
Protected: Sept 6 Conference Report
Announcing fall semester clients
Protected: Aug 30 Conference Report
Positive Reactions for course credit
An amazing opportunity is now offered through the Mass Communications Department. Beginning in the fall of 2013, students can work for our student-run public relations firm, Positive Reactions and earn field experience credits! There will be a MC 290 and a MC 390 special topics: practicum course offering 1-3 credits per semester that can be repeated up to 12 credits. The course will be run on a pass/fail basis. If you are not already a PRSSA member you will need to join to be eligible to work for Positive Reactions. Contact Colan Hanson at hansonc@mnstate.edu for permission to register.
Feature story in The Advocate
This is the beginning of The Advocate’s feature story on our Let Life Bloom panel discussion event.
MSUM’s Public Relations Student Society of America in conjunction with Alexa’s Hope and Life Source will host a panel discussion on organ donation at 7 p.m. tonight in the CMU Ballroom. The panel will consist of local people affected by organ donation including a mother of an organ donor and a woman who was placed on a waiting list for five years.
Visit this link: http://msumadvocate.com/2013/04/30/students-arrange-local-organ-donor-panel/ to read the full story.
Positive Reactions 